Privacy Policy

Last updated: 1/23/2026

YourFirstLocal ("we", "us", "our") respects your privacy. This Privacy Policy explains what we collect, how we use it, and the choices you have when using yourfirstlocal.com (the "Site").

1. Information We Collect

We collect information in three main ways:

Information you provide directly: such as your name, email address, or business details when you contact us, claim a listing, or submit updates.
Usage data: pages you visit, searches you perform, and features you use. This helps us improve YourFirstLocal.
Location data (if you enable it): approximate location used to show nearby businesses or events. You can always decline or revoke location access in your browser.

2. Cookies and Tracking

We use cookies and similar technologies to keep the Site running smoothly, remember certain preferences, and understand how people use YourFirstLocal. Cookies are small text files stored on your device.

We use cookies for:

Core site functionality and security
Analytics and performance (e.g., page views, popular areas)
Advertising and measurement when ads are active

3. Google Analytics

We use Google Analytics to understand how visitors use the Site. Google Analytics may collect your IP address, device type, browser, and interactions with pages.

Learn more: https://policies.google.com/privacy

4. Google AdSense & Advertising Cookies

When advertising is active on YourFirstLocal, third-party vendors, including Google, may use cookies to serve ads based on prior visits to this website or other websites.

Google Ads Settings: https://adssettings.google.com
AboutAds: https://www.aboutads.info/choices/

5. How We Use Your Information

To power local search results
To improve the directory
To operate and secure the Site
To respond to inquiries
To display and measure advertising performance

6. Contact Us

If you have questions about this Privacy Policy, contact us at info@yourfirstlocal.com.